TCHIBO BLACK ‘N WHITE (GERMANY)
Tchibo BLACK ‘N WHITE is coffee that can be served with or without milk. The producer assures that it tastes great in both variants.
The white and black packaging refers to the features of the products and at the same time, it sets it apart from the others in the category.
With such a contrastive product, the simplest of expositions are sufficient to be noticed, without any special POS materials. The presented exposition is proof of this. Simple displays on a chep pallet, and the product placed on a store shelf above the displays. The entirety draws attention very well.