Nobody needs to be convinced that children love candy. The shelves in every shop literally bend under the weight of all kinds of treats. An effective expositor is a method to make the customer choose that one specific candy.

The producer has chosen the most natural way of promotion – who could better convince customers to try Misie Lubisie than the bear itself. The expositor in this shape is a reflection of the well-known among customers bear paced on all Lubisie packaging. Thus, the customer immediately knows what can be found here.

The hanger display is made of plastic. Additionally in front there is a bowl at the front with the promoted cookies.

The placement itself is also well thought out. On the corner of the candy aisle and low enough for children to be able to reach it. And which parent will be able to resist their children? Probably none, and the empty Misie Lubisie bowl is a proof of that…

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