Sometimes the simplest solutions can be the most effective. The best proof of this is Floralys company’s offer.

Boxes of paper handkerchiefs have been placed directly on the fitted base. The navy blue boxes only have the company logo and artwork of an enlarged pack of paper handkerchiefs printed on them.

Such form of presentation does not require any extra elements apart from a plate with the current price. It is also simple and easy for the store staff. The producer only supplies the handkerchiefs, factory packaged into navy blue boxes, and the staff only has one simple task – open them and place them on the base.

We found such solution in one of the Belgian store chains. For the customer it is a very clear offer.

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