More and more often, producers offer their goods using displays in the shape of oversized packaging. Coca Cola also used this method.

The red can has been the symbol of Coca Cola for decades. This is why, by placing the display in a shape similar to a giant can, the company gives a very clear signal about what can be found in there. The customer will not be disappointed when looking for their favorite drink.

Another advantage of this form of product presentation is the information on the top reading: „Good price for a sip of refreshment”. The customer can see from far away where to find Coca Cola and what price it is.

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