Zywiec Zdroj display for water

This hard to miss stand for Żywiec Zdrój waters is a combination of elements made of plywood, cardboard and metal. The stand includes two larger shelves for big bottles of water and one smaller on the top for half liter bottles and wobblers promoting them.

The small topper with communication „Feel the striking refreshment” and artwork showing a bottle of water and an open hand reaching for it match the brand’s concept of „striking”. The base is made of cardboard covered in the same artwork as the topper and a cut out shape of a bottle, bent around the corner of the base. This method creates an interesting 3D effect. The combination of those elements makes the display seem quite impressive.